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text message marketing

The Benefits of Text Message Marketing

In today’s digital age, text message marketing has become a game-changer, especially for small businesses aiming to make a big impact without breaking the bank. Different marketing channels each have their own strengths, which are equally important to include in your strategy; however, you often have to compete for attention against a flood of other messages, whether in a crowded inbox or a busy social media feed. With high open rates and instant delivery, text message marketing is a direct and effective way to reach your customers, making it a must-have in any strategy! In this blog, we’ll explore the benefits of text message marketing, break down the difference between SMS and MMS, and give you some tips on how to use this tool to boost engagement, drive sales, and build stronger relationships with your customers.

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