How to Make a Marketing Plan
From branding, to research, to resources, and more, marketing contains a lot of logistics! Make sure you’re prepared to do it right the first time with a solid marketing plan!
marketing tips
Email Marketing: Newsletter Basics
A regular newsletter can help boost brand awareness and engagement, promote your products and services, build customer relationships, and more!
The Benefits of Blogging
Marketing is evolving daily, but blogging is a great way to consistently reach potential and current customers!
Social Media: What Not to Do
We’ve shared tips and tricks for what you should do when it comes to improving your business social media, but it’s also important to talk about what you shouldn’t do.
Let’s Talk: Referral Programs
A referral program is a low-risk, high-reward marketing tactic that relies on word-of-mouth referrals. Existing customers will direct their friends, family, and peers to your business in exchange for an incentive. They’re a great marketing tool because they can broaden your customer base and create ongoing revenue.
Grow Your Business: Customer Relationship Management Tools
Customer Relationship Management (CRM) tools allow you to centrally manage all of your business’s interactions with both current and potential clients. They can help businesses maintain contact with said clients, manage operations, and boost profitability.
Email Marketing: How to Start a Drip Campaign
Email marketing is a great way to communicate with your audience and generate new leads with minimal effort. One easy way to create consistent email content is to start a drip campaign!
Spring Cleaning: Data Cleaning in Small Business
Data cleaning helps ensure the insights you’re looking at for your business are as accurate as possible, which helps you determine not only your business performance, but also helps you make decisions like where to cut or focus costs.
Work Smarter Not Harder: Marketing Tools You Need
Marketing your business online can be a daunting task, but with the right tools you could take the stress out of marketing your business while optimizing your marketing strategies.
Intro to Google Analytics 4
Google Analytics is an incredibly useful tool because it’s free, easy to use, and helps you track all kinds of data from your website. However, Google launched an update to Google Analytics that has proven to be useful for SEOs everywhere.
