Organic vs. Paid Social Media
Social media continues to grow and adds new features every day. Because of this, what works for you today might not work for you tomorrow. Navigating social platforms can get complicated and frustrating, but the benefits of using them for your business are worth it. The hardest part is understanding what organic and paid social media are, and why they’re different. If you can understand these two important concepts, it will make using social media for marketing much easier.