marketing tips

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Your Guide To Creating Instagram Captions

Did you know that in 2018, there were one billion active monthly users on Instagram? That’s a 200 million user increase from 2017. Instagram has been consistently growing its popularity, which means it’s a great platform for businesses to reach their target audience. But how can businesses effectively reach their consumers on Instagram? With a consistent posting schedule and actionable captions! Over 70% of companies in the U.S. have an Instagram profile. If you don’t have one already, now is the time to get started. Check out our tips on how you can curate the best Instagram captions to get the online engagement you’ve been looking for.

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Organic vs. Paid Social Media

Social media continues to grow and adds new features every day. Because of this, what works for you today might not work for you tomorrow. Navigating social platforms can get complicated and frustrating, but the benefits of using them for your business are worth it. The hardest part is understanding what organic and paid social media are, and why they’re different. If you can understand these two important concepts, it will make using social media for marketing much easier.

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Setting Good Business Goals

Many businesses set goals for themselves that help motivate employees to achieve certain milestones. However, without the right knowledge and information, you could end up setting unattainable goals that lack boundaries. Whether you’re about to start fresh or are re-evaluating your goals, there are a few steps that will help you through the goal-setting process:

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Using Instagram to Your Advantage

Did you know that there are 25 million businesses around the world using Instagram for business? Did you also know that 200 million users go to at least one business profile a day? Instagram’s audience is engaging much more than many other social platforms. Don’t miss out on this marketing opportunity – get started using an Instagram business page with our steps to get you started!

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Developing a Digital Marketing Plan

In today’s world, if you’re not marketing on the internet, you’re missing out on a large audience of potential customers. While managing your business and maintaining a solid presence online can be difficult, developing a digital marketing plan can make the process go as smoothly as possible. Not sure where to start? We have a few steps to help guide you!

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How to Optimize Your WPN Photo Gallery

Including photos of your products and services are crucial when it comes to attracting new customers. Images serve a purpose in gaining more exposure and traffic. Businesses that incorporate product photos are more likely to get almost double the number of views than ones without. Photos also help bring your products and services to life. Adding visuals seamlessly captures consumers’ attention and easily displays your merchandise.

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Develop a Successful Brand Identity

Having a successful brand is the best way for businesses to differentiate themselves from others in the same industry. The stronger your brand, the more likely consumers will recognize you and want to consistently purchase from you. While it can be hard work, developing a recognizable brand is well worth it. Make a name for yourself with these tips on creating a brand identity.

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How to Use Your WPN Best of Badge

What are the Best of the Best Badges? They are for Wedding and Party Network vendors who are considered the best of the best in their category in their area. So, if you have been chosen as one of our Best of the Best, what do you do now? Show off your badge proudly by downloading it from your Wedding and Party Network dashboard! We have a few ideas on where you can place a badge.

bride holding bouquet

Benefits of Attending a Bridal Show

Bridal shows and expos are full of opportunities for wedding vendors. If you have never attended a bridal show, you should consider it. The return on your investment is more than worth it. Here are just a few of the benefits of attending a bridal show.

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What’s Your Customer Service Grade?

With social media and review sites like Yelp, customer service is more important now than ever. One bad review may not cause drastic damage to your business and its reputation, but several bad reviews can run your name into the ground.

What our clients are saying!

“They are fabulous to work with! When I need to have something new done to my website the team will go to work. They will promote you and will help in anyway possible. If you are looking for a company to take control of social media for you call the company you will be glad you did. I know I am and I have been with them for a very long time! Thanks to everyone my venue business is going strong and we are booking weddings like crazy. “
Angie Dicus, The Melady House
"If I could give 50 stars I would!!!! I can’t thank the terrific team at Wedding & Party Network, enough for doing my new website! It’s like they took my lifetime of hard work as a musician and gave me one place to encapsulate it and make me proud! I am glowing I am so happy to show it off. Thank you for all your help and making me feel so great!"
Jonita Aadland, Wedding Violinist
"Wedding & Party Network re-did my old website on wordpress and did an amazing job. I had a large website built on regular old html. They didn't just migrate it, they completely re-built it. I've gotten a lot of unsolicited compliments since the new site went live. More importantly, people are signing up for our services on the new site!"
Kyle Matthews, Janet Davis Dry Cleaners
I hired them to develop my business website and to manage my social media accounts and I have to say that I have nothing but praises and compliments to share about this incredible company and more importantly, their wonderful staff. It is so refreshing to pick up the phone when you have a question or an issue and be greeted by a live person on the other line. They have the best customer service and in this day and age, it is extremely welcomed and appreciated! They have a customer for life!
Vanessa Scott, Elegant Beginnings Premiere Events
I have been a client of Wedding and Party Network since 2015 and have nothing but praise for the wonderful customer service that I receive from everyone I have had the pleasure to connect with at Wedding and Party. On a regular basis I receive phone calls asking me if there is anything they can do for me to support my wedding business. I contribute my success to partnering with Wedding and Party Network.
Rabbi Richard Winer

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